This website uses cookies so that we can provide you with the best user experience possible. Cookie information is stored in your browser and performs functions such as recognising you when you return to our website and helping our team to understand which sections of the website you find most interesting and useful.
Food & Baverage
E-Horeca Achieves 22% More Orders with Mobile App Transition
Overview
E-Horeca, a leading online retailer specializing in Coffee Capsules & Pods, Coffee Beans & Ground Coffee, and Chocolate Spreads & other gourmet delights, has taken a significant step in enhancing its customer experience by launching a mobile app. Developed on the BeyondCart platform, this app serves customers in North Macedonia and Greece, providing a seamless and convenient shopping experience. The app is integrated with the company’s WooCommerce-based website, ensuring real-time updates and synchronization of product information, categories, and inventory.
Background
E-Horeca has established itself as a trusted name in the gourmet food industry, known for its high-quality products and exceptional customer service. As the demand for mobile shopping increases, E-Horeca recognized the need to adapt to changing consumer behaviors. The company decided to create a mobile app to leverage the numerous benefits of mobile commerce, including increased customer engagement, enhanced accessibility, and personalized shopping experiences.
Challenges
E-Horeca faced several challenges:
- Low mobile conversions and customer engagement on their website.
- A need for faster, more efficient order fulfillment.
- Limited personalized communication channels to boost repeat business.
“We needed more than just a mobile-friendly site. With BeyondCart’s mobile app, we’ve seen better customer engagement and overall convenience, making the shopping process much smoother.”
— Founder of E-Horeca
Solution
BeyondCart helped E-Horeca develop a mobile app designed to streamline the customer journey and boost loyalty through exclusive promotions. The app provided:
- User-Friendly Interface: An intuitive design for easy navigation.
- Real-Time Synchronization: Seamless syncing with their WooCommerce platform to ensure up-to-date product listings.
- Push Notifications: Personalized updates on new products and promotions to keep customers engaged.
- Exclusive Offers: Special app-only promotions to drive downloads and app usage.
Future Plans
E-Horeca plans to introduce loyalty programs, enhanced navigation, and further personalization to keep improving the shopping experience and fostering long-term customer relationships.
After launching the E-Horeca mobile app, customers quickly shifted from the website to the app for their shopping. The app’s ease of use, simple navigation, and personalized shopping features made it the go-to platform. With benefits like faster checkout, exclusive offers, and targeted notifications, more customers began to prefer the app, leading to increased engagement and improved retention rates.
“The exclusive promotions and user-friendly app design have transformed how our customers interact with our brand. It’s been a game-changer for engagement.”
— Founder of E-Horeca
Results
The app led to impressive outcomes:
- 22% Increase in Orders: The convenience of app-exclusive offers and push notifications drove more frequent purchases.
- Improved Customer Retention: Personalized push notifications and seamless navigation helped boost repeat purchases by 30%.
- Higher Order Value: Offering free delivery for orders over 1500 den incentivized larger orders.
Download the latest version of E-Horeca MK and E-Horeca GR Mobile App
MK App Store
MK Google Play
GR App Store
GR Google Play