Vintage Summer · Fashion & apparel
A partnership that began on WooCommerce continues with Vintage Summer’s Shopify app, now adding new BeyondCart Flows to follow up on product interest and unfinished baskets.
Explore the Flows
An early result from the new cart Flow introduced in August 2026: 17 completed-order goals across 204 journeys at the time of writing.
Meet the brand
Vintage Summer offers clothing through an editorial, approachable fashion experience. The app reflects that character with warm tones, collection photography and straightforward routes into wardrobe categories. Vintage Summer has worked with BeyondCart since its WooCommerce days; the Shopify app is the next chapter of that relationship.
The opportunity
Shoppers may browse a dress today and return later. The opportunity was to preserve that product interest while keeping the brand experience consistent from first visit to follow-up.
Designed around the customer
Warm campaign imagery and muted accents carry the fashion brand into mobile.
Category and collection navigation make new arrivals and different wardrobe needs easy to explore.
Large photography gives the garment room to be considered, with the purchase action close by.
BeyondCart Flows in practice
From a customer action to a relevant follow-up: these journeys show how Vintage Summer uses behavior to shape its mobile communication.
New Flow · introduced August 2026
Product viewed
Wait and check for an order
Send a reminder if eligible
Track the order goal
The new Flow follows up on products a shopper explored, checks for an order and sends a reminder when eligible.
New Flow · introduced August 2026
Product added to cart
Check for an incomplete purchase
Send the cart follow-up
Track the order goal
17 completed-order goals across 204 journeys. These early results describe the new Flow, not the full client relationship.
Customer journey
No app activity for 20 days
Send the reactivation message
Track an app reopen
41 app-reopen goals across 416 journeys. App reopens measure engagement, separately from purchases.
Inside the app
A closer look at the shopping experience. Personal details are masked for privacy.
Results reflect activity measured at the time of writing. A journey is one run of an automation; the same customer can enter more than once. Order goals, notification taps and app reopens measure different actions. They do not establish that a message caused a purchase.
The new browse and cart Flows build on a longer partnership. A journey is one run of an automation, and the same customer may enter more than one journey.
Gamification in practice
Vintage Summer’s daily prize wheel gave shoppers a chance to discover product rewards, from summer accessories to clothing. During the April - May 2026 campaign, the app accounted for half of the brand’s online orders.
A 19-day campaign comparison, based on a modest order volume. Compared with the immediately preceding period of equal length. Campaigns also included other marketing activity; this comparison does not isolate the effect of the game.
Up from 21.1% in the preceding 19 days. This is the app’s share of orders, not revenue.
Players who played on two or more days during the campaign. Players are measured by app device.
Your next chapter
BLSTC connects its sportswear app to BeyondCart Flows, bringing shoppers back to the products they left behind.
From WooCommerce to Shopify, Elena Art Nails continues to grow its mobile shopping experience with BeyondCart, bringing product discovery, cart reminders and post-purchase care together.
Push Notifications Center
Gamification
Analytics & Insights
Segmentation