Recorded since the February 2025 launch, at the time of writing.
Meet the brand
Pizza Pro
Pizza Pro’s mobile experience puts pizzas, meal combinations, desserts and drinks in a branded destination. Clear menu categories and generous food photography keep the next meal easy to explore.
The opportunity
A better connection with customers.
Food ordering is often a repeat habit. The opportunity was to give returning customers an accessible mobile destination and follow up when a product view or basket did not become an order.
Designed around the customer
A brand experience. A shopping habit.
01
A menu with appetite appeal
Bright yellow accents and food photography create a recognizable storefront.
02
Easy routes into a meal
Menu categories separate pizzas, combinations, desserts and drinks.
03
A focused order decision
Product photography, options and the add-to-cart action appear together.
BeyondCart Flows in practice
The right next step, automatically.
From a customer action to a relevant follow-up: these journeys show how Pizza Pro uses behavior to shape its mobile communication.
01
Customer journey
Follow up on an unfinished basket
TRIGGER
Product added to cart
STEP 1
Apply the configured wait and order check
OUTCOME
Send a cart reminder if eligible
↗
3.6% notification tap rate
Notification taps as a share of reminders sent. The cart reminder gives customers a direct route back to an unfinished order.
02
Customer journey
Continue a menu visit
TRIGGER
Product viewed
STEP 1
Wait 1 hour
STEP 2
Check for an order
OUTCOME
Send a reminder if no order
↗
2.2% notification tap rate
Notification taps as a share of reminders sent. The product reminder helps customers pick up where they left off in the menu.
Results reflect activity measured at the time of writing. A journey is one run of an automation; the same customer can enter more than once. Order goals, notification taps and app reopens measure different actions. They do not establish that a message caused a purchase.