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Snowborn Skin · Skincare & beauty

A welcome that gives the first visit direction.

A new Shopify app builds on Snowborn Skin’s existing WooCommerce app partnership with BeyondCart, pairing skincare discovery with a timely welcome offer.

BulgariaMobile commerceBeyondCart Flows
Explore the Flows
THE MOBILE EXPERIENCE
Snowborn Skin mobile app - A distinct mobile welcomeSnowborn Skin mobile app - Discovery by skin type
Snowborn Skin
A closer look at the result28.6%

of online orders placed in the Shopify app

September 2026 month-to-date, at the time of writing. The new Shopify app continues a partnership that began on WooCommerce.

Meet the brand

Snowborn Skin

Snowborn Skin offers skincare products and routines organized around customer needs. Its Shopify-connected app brings those routines, product details and mobile offers into one branded destination. Snowborn Skin was already working with BeyondCart on WooCommerce before this new Shopify chapter.

The opportunity

A better connection with customers.

The next step was to bring that established mobile relationship to Shopify, with familiar skincare discovery and a clear welcome offer for customers exploring the new app.

Designed around the customer

A brand experience.
A shopping habit.

BeyondCart Flows in practice

The right next step,
automatically.

From a customer action to a relevant follow-up: these journeys show how Snowborn Skin uses behavior to shape its mobile communication.

Snowborn Skin BeyondCart Flow configuration — Welcome Flow: session start, a short wait, an introductory offer and a purchase goal.
Welcome Flow: session start, a short wait, an introductory offer and a purchase goal. Open full-size image ↗
01

Customer journey

A welcome offer at the start

  1. TRIGGER

    New app user starts a session

  2. STEP 1

    Wait 1 minute

  3. STEP 2

    Send the 10% welcome offer

  4. OUTCOME

    Track the purchase goal

24.6% of welcome journeys reached a purchase goal

17 purchase goals across 69 welcome journeys. Journeys can repeat for the same customer; this is an early result, not a unique-customer conversion rate.

02

Customer journey

Keep product interest connected

  1. TRIGGER

    Product viewed or added to cart

  2. STEP 1

    Follow the configured delay and order check

  3. OUTCOME

    Send a relevant reminder if no order

Product and cart follow-up

Product and cart reminders help customers return to the skincare they were considering.

Explore customer engagement with BeyondCart →

Understanding the results

Results reflect activity measured at the time of writing. A journey is one run of an automation; the same customer can enter more than once. Order goals, notification taps and app reopens measure different actions. They do not establish that a message caused a purchase.

These results cover the new Shopify app only. Historical WooCommerce app results are not included.

Your next chapter

Turn your store into
a place customers return to.

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